Milestone Makes the Switch to Legrand Across the Company

Posted on 4/19/2018 by Milestone Team



Milestone AV Technologies’ brand identity is changing across all facilities, documents and online as signs and site logos are switched to Legrand.

Legrand is committed to serving the AV industry and AV users by supporting and investing in the brands and product lines, sold principally under the Chief, Da-Lite, Middle Atlantic, Projecta, Sanus and Vaddio brands.

“By joining Legrand, we became part of a bigger company with opportunities for greater service to our customers and more growth for our employees,” said Scott Gill, President – AV Division. “We’re excited to display our new corporate identity on our building, materials and through our website.”

TransitionSign

*New Legrand signage outside the front of the
Former Milestone building – April 2018.

This new identity also comes with a refreshed look for milestone.com. Customers will still have access to their favorite product brands as well as all the customer friendly functions and features they’ve come to expect from the company! Chief, Da-Lite, Projecta and Sanus have fully integrated experiences currently. The updated website now features landing pages for Vaddio and Middle Atlantic until their experiences are integrated into the website. Vaddio will be fully integrated in the next few months while Middle Atlantic is planned for early 2019. The milestone URL will transition to a Legrand URL mid 2018 as well.

Follow us! 

If you follow Milestone and Middle Atlantic online, be sure to update your social networks to get the latest from us at: 

Twitter: @LegrandAVBrands 

Facebook: Legrand AV Brands 

LinkedIn: Legrand AV Brands

Legrand prides itself on innovation, customer-centricity, teamwork, integrity and empowerment. In North America, Legrand employs more than 3,600 people across 33 facilities. Globally, Legrand employs nearly 36,000 people. Net global sales in 2016 were more than $5 billion with many products leading their category.

Legrand and Milestone are recognized for solving customer challenges with innovative products and delivering exceptional customer experiences. By combining complementary AV brands, Legrand is able to provide more of the product solutions customers demand to complete their AV installations while leveraging the best practices of both entities to deliver continued innovation.

TransitionBooth
*The new Legrand brand identity started rolling out in early 2018 at
many shows. At InfoComm 2018, we are excited to announce that
Middle Atlantic will also be part of the booth!

TransitionSpotlight
*One of the first integrated brochures with Middle Atlantic
– the Spotlight Brochure, for the ISE Show 2018.

The AV brands of Legrand will continue to offer customers best-in-class products and services while developing new offerings. Legrand’s world-wide resources, combined with Milestone’s presence in key countries, will provide an expanded geographic footprint to service the increasingly global needs of AV customers.



Feedback on the new site? Simply go to the sign-in dropdown menu at the top right of every page. Feedback is welcomed and helps us to continue to upgrade the experience. We’re also available via live chat at the top right of the page for orders or product questions.

Want to learn more about Legrand? Read our FAQ below.

FAQ for Legrand


Who is Legrand?
  • Global leader in electrical, data and AV solutions - 66 brands and growing - Started in Limoges, France – facilities in 90 countries with products sold in nearly 180 countries
  • North and Central America Division is located in West Hartford, Connecticut (Note: it’s the largest division of Legrand)
  • Markets Served: Hospitality, Data Center, Residential, Commercial Office, Healthcare, Food & Beverage, Oil & Gas, Education, Manufacturing
What role does the former Milestone AV Technologies and current Legrand AV brands play in the overall Legrand business?
  • The former Milestone AV Technologies and its market brands: Chief, Da-Lite, Projecta, Sanus, Echogear and Vaddio combined with current Legrand market brands: Middle Atlantic, C2G and Wiremold, Luxul, On Q, Nuvo, Platinum Plus, Q Motion and Vantage now make up the company’s AV Division.
  • Chief, Da-Lite, Middle Atlantic, C2G, Wiremold, Projecta & Vaddio are the Commercial AV brands of Legrand while Sanus, Luxul, On Q, Nuvo, Platinum Plus, Q Motion, Echogear and Vantage make up the Residential AV Brands

Has the mission statement changed?

  • One of the greatest things about the acquisition is that the mission, vision and values at Legrand are very similar to Milestone’s. We are both customer-driven organizations with a passion to help our customers solve their most challenging installations. So yes, Milestone will be realigning its mission, vision and values. You can find them here
Will anything change to my experience in dealing with the Milestone brands?
  • As a customer, your experience with the AV Division of Legrand remains the same. You can continue to use the website, order product, work with your sales & customer care contacts, etc. the same way as you have always done. We’ve simply rebranded our identity to reflect our new company name and identity. Being part of Legrand now allows us to offer even more products and services to our customers. As we evaluate how these additional products and services can benefit our customers, we will communicate fully as we’ve always done. Stay tuned! There’s some exciting things coming in the months ahead.
  • As a digital user of the website, you’ll notice the look and feel is now Legrand. All the great features and functionality of the market brands remains the same or continues to be enhanced by adding user-friendly features including:
Will my contacts change or have different contact info?
  • Customers should continue to work with the sales people, customer care teams, etc. that they always have. If we make any changes to contacts, we will communicate those changes as we always have.
  • Mid-year, we will also transition our website URL to a Legrand domain. We will notify customers of this change but we will also redirect customers to the new site automatically. Look for more information coming mid-year.
  • Our employee emails will also change and be integrated into the Legrand IT infrastructure mid-year. But customers will be redirected even if they us the legacy milestone email addresses. Again, we will communicate when the change takes place and notify customers if they should do anything different.
Will Vaddio and Middle Atlantic be fully integrated on the website?
  • Yes, the Vaddio integration is almost complete and will be integrated in the next few months.
  • We still have back-end work to do getting Middle Atlantic in our ERP system as well as our website. Our goal is to have them integrated early in 2019.
  • When brands are fully integrated on the website, it also means they can be added to an order, so a customer would need to order only once.
Will I still have the same login to milestone.com?
  • Yes, your log-in details will continue to work on the rebranded site as well as when we transition to a Legrand URL.
Who can I contact if I have more questions about the transition?
  • Feel free to use the feedback form on the website. Simply go to the sign-in tab at top right of the menu bar on the any page of the website. You can also talk to your sales rep or call customer care.